OSMO the Custom Social Network (can’t find a site for this so I’ve gleaned information from a number of sites) allows participants of social networks to customise clothing created with smart, flex-image fabric.

It is ‘networked and alive’ and communicates with your iPhone applications, detects ‘friends’ from your Loopt profile and picks up and displays images from other participants in close proximity.

The material effectively allows its wearer/user to wear their social network, to use their personal page as material that reflects their personality and can change over time with them.

Originally seen at Talk2myshirt.